Form, Audience, Purpose, Style

Form, audience, purpose and style:

With each piece of writing you will be tested on your understanding of form, audience, purpose and style, so you need to be clear about the kind of writing you are aiming for – who exactly are you writing for and what you are trying to tell them?


When it comes to the writing tasks in the exam, your first step is to clearly identify:

  • the form – what type of text should you be writing, eg a magazine article
  • the audience who will be reading your text, eg teenagers
  • the purpose of your text, eg to convince people to do more sport
  • your chosen writing style, eg informal

Read the BBC Bitesize Article of Form (they call it Genre but it’s the same thing), Audience Purpose and Style and how to show you have acknowledged the form.


Non-Fiction Creative Writing

Below is the suggested structure I shared with you in class for using when writing to argue, persuade or discuss.

  • Title – hints at your point of view
  • Personal anecdote / focus on one example
  • State argument clearly
  • Developed reason #1
  • Developed reason #2
  • Conclusion – referring back to beginning story

Remember to always take note of which FORM you are being asked to write.